Our specialty. We cannot emphasize enough the term "site builders", because it takes much more than a good looking web page to make your site produce results for your company. It takes careful planning to create the perfect blueprint, a firm understanding at the beginning of your objectives for the site, followed by seamless implementation.
We work very closely with each one of our clients at every stage of the process. Your Quality Programming experience can be as interactive as you desire. Participate in the development of your site as if we were working on location - monitor its progress in the restricted client services area of our web site until it's complete.
Getting Started
At Quality Programming, the first stage of site building consists of creating a blueprint for each of the four major elements of your site: functionality, structure, design, and content. Here are some things to consider along with the supporting items that would be helpful to the process if they are available. When you're ready, just give us a call.
| The Four Elements of Site Building |
| Functionality |
What will the purpose of your site be? To provide information about your company's products, services, and personnel? To collect information from visitors in the form of questionnaires or other tools? To sell your company's products or services? To accept payment online? To provide access, restricted or otherwise, to the resources of your company? Chances are that it will be a combination of these and others. Knowing what you want your web site to accomplish for your company is the ground breaking element of your site's design.
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Supporting
Items
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List of the functional elements of your site. List of competitor's or other web site exhibiting the functional elements you wish to incorporate in your site. Existing elements in hard copy form - forms, surveys, catalogs, and other materials.
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| Functionality |
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Structure
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How will your site's content be organized, or linked together? A useful tool in this process is to draft an outline of your site's content on paper, or use a flow chart. Define the categories and subcategories of information at your site. Determine which of these you will want linked to each other. Are there off-site resources you want to link to from your site?
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Supporting
Items
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Your draft of the outline or flow chart. List of competitor's or other web site exhibiting the structural element you wish to incorporate in your site.
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| Structure |
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Design
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The look and feel of your web site. What kind of image do you want your web site to convey to visitors - traditional, modern - bleeding edge? Consistency with existing company image and marketing materials is very important. Quality Programming designers will work closely with you or your local design agency to craft each of the graphical elements of your site so that they are as unique as your business.
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Supporting
Items |
Hard copies of existing company logo and marketing materials. List of competitor's or other web site exhibiting the design elements you wish to incorporate in your site. Your ideas! |
| Design |
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Content
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Now it's time to fill in the outline. Be concise. For example, if you have a relatively lengthy block of text which precedes another important link to your site, then re-organize your information. Keep in mind that you are dealing with online visitors that have the power to click you off at the slightest impulse. That impulse may come from a paragraph which is one sentence too long. Quality Programming staff can assist you in drafting, editing, and properly organizing your site's content.
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Supporting
Items |
Text files created with your word processing software.
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